Hi. I’m Jennie Mustafa-Julock … but you can call me Coach Jennie. 

I don’t subscribe to the gentle encouragement coaching thing. My signature cathartic shoves get you unstuck and unstoppable.

My BS-free approach to so-much-more-than-life coaching has been the catalyst for my clients to launch new businesses, publish their first books, negotiate career leaps, adventure the world, and more.

Simply put, I help driven individuals on the brink of something badass bust through obstacles and build the Audacious lives they’ve been dreaming about.

You’ve got seriously ambitious dreams…but you need a dose of spunk and grit (and maybe some guts) to pull them within reach.

There are roadblocks and obstacles popping up left and right but you need a hand to hop over them and stay focused on your goals. You’re itching for a more fulfilling, adventurous, and remarkable life but you’re just not quite sure how to make shit happen.

Why should you work with Coach Jennie, you ask?

Because I’m the poster-child of Audacity!

Since birth, I’ve challenged the world around me: I refuse to color within the lines, stay inside the box, or play by the rules. Instead, I’m driven to craft a career and life that suits me and only ME! But I do so in a way that not only leaves room for others to prosper along side me, but encourages them to do so.

Basically, I aim to make a big, moxielicious splash in everything I do! My Audacity Coaching practice, now in it’s eleventh year, has helped some of the most brilliant, ambitious entrepreneurs around catapult their lives into the next level of awesomeness. I am invaluable to many of my coaching clients as their trusted advisor with attitude. I’m someone they can turn to when life knocks them around and someone they can celebrate their wins with.

I seek to shatter one status quo belief that life coaching has to be a spiritual, warm & fuzzy, woo-woo experience where you are coddled endlessly and given platitudes that make you feel good but take you nowhere. This gives the title “Coach” a bad name and that breaks my heart. I want to redefine the reputation of what coaching can be – a swift kick in the ass so you realize much more potential, do extraordinary things with your time and energy, and be the best damn version of yourself possible.

You’ll love working with me if…

  • you’re over the hand-holding and are ready for a massive shove forward instead
  • you’re tired of waiting for your abundance thinking to manifest your wish list
  • you want to activate your inner pluck so you can drive your life forward at full throttle
  • you’re sick and tired of being stagnant and are ready to take massive action in your life

This ain’t the place for you if…

  • you prefer contemplating and dreaming to kicking ass and taking names
  • you’re in pursuit of a fluffy, gentle chat about intentions and unicorns
  • you want someone to tell you how to live your life (it’s not that kind of Audacity)
  • you’re content with mediocrity or prefer to pine for your dreams from afar

Other Really Important Stuff

I recently relocated to the west coast for the first time in my life. For now we are here in Los Angeles, but have also lived in NYC, Boston, Washington, DC, Florida, and Ohio. Yeah, we move a lot. I’m married to the most amazing woman on the planet. My favorite things are my shiny new electric blue Mini Cooper, my iPhone, my cocktail shaker, my boxing gloves, and my Barbra Streisand record collection. I’m fluent in English and American Sign Language. I’m a Mac, not a PC. I am allergic to peanut oil, terrified of fireworks, and regard smoking as the most repugnant habit on the planet. I absolutely love attending the live theater, biking, brunching, and gazing at the ocean. Above all things, I love my wife, my family, sparkling wine, and the Boston Red Sox.